Public performance and media communication
Relations with the media; advertisement and marketing of ideas and goals; conducting press conferences professionally; prominent and professional press-releases and articles; increasing and assisting role of blogs in marketing – those are just a few of the topics handled during the course. You will learn about public appearance – self-control, growing influence, clarifying necessities, ability to stress relevant issues, “forcing” to listen to yourself; sending right and unambiguously signals.
Participants acquire new theoretical knowledge and practical skills that enable them to be much more effective in arranging their work and goals. The image design and marketing of ideas will become a necessity not an opportunity.
The participants are able to use different possibilities of the various media channels effectively.
Participants have received a good practise in public performance through video-training. They are conscious of different opportunities and methods of increasing expedience and they are able to prepare themselves for negotiations, press-conferences and public performances.